Client
Freeletics GmbH
Concept & Lead agency
Freeletics GmbH
Our Task
Technical conception & Unity development
We were commissioned by Freeletics to develop and provide technical support for a fitness application in Unity. The goal was to develop a gaming application for multiplayer workouts that is intuitive, smart and entertaining and creates a motivating environment for joint workouts in which the focus is on sporting activity in addition to fun and fighting spirit.
Different game modes and numerous add-ons guarantee the individual adaptation of the workouts to the performance of the users. The workout is made interactive and collaborative through various elements such as the game score, exciting in-game moments or the selection from different exercise types. Especially the scoring mechanism in connection with the result board, which summarises the competition results and the user’s own performance, promote the fighting spirit and ensure an exciting workout experience.
With the help of a motion tracking camera, orientation points on the body are tracked, whereby the entire movement sequences can be recognised and converted into information without additional controllers or the like. Thus, not only the number of repetitions of an exercise is recorded, but also the quality of the execution. In addition, the application can distinguish between different weights and intelligently incorporate the information into the training data.
In order for players to concentrate fully on the exercises, auditory and visual cues provide feedback on the movements during a game. This feature is based on AI-assisted tracking software that checks movement execution in conjunction with the smartphone camera.
The preparation screen at the beginning serves to prepare the user and introduces the game functionality and the various features. On the technological side, the preceding scanning of the body subsequently ensures that the workout runs smoothly from a technical point of view.
Due to the compatibility of the fitness application with every IOS and Android device, a low-threshold installation of the software is possible and high acquisition costs for the users can be saved. After downloading the application, users can directly start their home workout.
The digital fitness application developed with an individual AI-based coach and various features for checking movements enables a workout without a personal trainer and demonstrates an expansion of the product and training range for Freeletics. The intelligent application lives from the fighting spirit and mutual motivation and offers users a combination of functional strength training and gaming.